For Improv Everywhere’s latest mission an ice skater stranded alone on the rink transformed from a novice into an expert in New York’s Bryant Park. The project was a collaboration with Ice Theatre of New York.
Surprise Surveillance Theater was an interactive theater experience, performed live for hundreds, unbeknownst to the unwitting stars of the show. It was part of the Lost Horizon Night Market, an extraordinary, modular, participatory art party that takes place in unmarked box trucks on low-traffic back streets in New York City.
The goal was to take unwitting revelers and throw them into a narrative about a black market, requiring the target to pass secret notes, have rendezvous, wear a wire, and make a mystery delivery. All of this was watched by a live audience on more than a dozen TVs showing footage captured by strategically placed video cameras, but the scope of the experience was only revealed to the target at the very end when he or she delivered a secret package to the waiting audience.
For our latest mission we had several hundred agents spend a day at Coney Island / Brighton Beach wearing black tie attire. We covered a mile-long stretch of beach with a diverse group of people of all ages (from babies to sixty-somethings) laying out, playing games, and swimming in the ocean, all in formal wear. Agents were instructed to find cheap tuxedos and ball gowns at thrift stores for the occasion.
On February 21, 2009, an advertising firm handed Poster Boy a MoMA jacket and gave him free range of the MoMA branded Atlantic-Pacific subway station in New York. Turns out the firm wasn’t supposed to do that, and MoMA fired them. Whoops.
For Improv Everywhere’s latest mission, over 3,000 participants downloaded an MP3 file and pressed play simultaneously in retail stores in Midtown Manhattan. The masses converged on Bryant Park where a series of fun activities unfolded, culminating in a huge “mummy dance party.” This was the 7th installment in the Mp3 Experiment series.
Miranda July, the performance artist/writer/actress/director best known for her film, Me and You and Everyone We Know, has installed her public art piece Eleven Heavy Things in New York’s Union Square Park. The sculptures, which debuted at the 2009 Venice Biennale, are designed to create photo-ops for passersby who choose to interact with the art.
For Improv Everywhere‘s latest mission, they created separate walking lanes for tourists and New Yorkers on a Fifth Avenue sidewalk. Department of Transportation “employees” were on hand to enforce the new rules and ask pedestrians for their feedback on the initiative. Enjoy the video first and then go behind-the-scenes with the photos and report on IE’s site: