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Re-branding McDonald’s

February 6, 2010

The Billboard Liberation Front have announced “a new advertising improvement campaign” targeting McDonald’s billboards. They’re calling the re-branding effort “I’m Sick Of It.” The first hacked billboard appeared at the corner of California and Hyde in San Francisco.

Looks like they are doing work for Phillip Morris as well:

via Laughing Squid

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Urban Prankster covers pranks, hacks, participatory art, and other creative endeavors that take place in public places in cities across the world. It is edited by Charlie Todd. This blog was updated from 2008 to 2011. It was retired because in that time I realized I wasn't interested in being a blogger and that it was taking time away from my primary focus, creating.
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