New York’s TrustoCorp recently did a bit of shopdropping in local delis and grocery stores. That Bulemia bar sure looks yummy! Check out more of their product alterations.
In other news, here’s a shopdropping project in Colorado that was investigated by federal agents:
Update to the story – the artist was charged with 2 years probation and fined $1,000.
2 thoughts on “Shopdropping Fake Products”
It’s too bad they spelled Bulimia wrong. It sort of ruins the message.
TacoDave, that’s exactly what I thought when I saw this!
As an eating disorders researcher, I’m not entirely sure what to make of the message on the Snickers bar… helpful or harmful? It raises public awareness, but it also seems to encourage purging after eating the candy bar.
Perhaps the latter interpretation is a factor of heightened sensitivity to those kinds of messages (we’re always on the lookout for inadvertently harmful statements in the media).
Regardless of the message, it’s still an amusing prank. It’s sad that the artist was punished for it (although I can see why the companies would want to discourage that kind of behavior). I guess they don’t have much of a sense of humor.
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