Tag Archives: italy

An Ordinary Building

Here’s an awesome project from 2006 we just stumbled upon, An Ordinary Building.


On the night of September the 20th 2006 a sign appeared on a building in the center of Viterbo, an ancient city in central Italy, not far from Rome. Apparently put by the City Council it has already caused quite a stir. The sign is in fact an art piece by controversial artist duo Eva and Franco Mattes (aka 0100101110101101.ORG). Looking as official as any other street sign, it reads:


Hundreds of unaware passersby have been staring at the sign: “It’s brilliant!” comments an elderly woman “But I have no idea how to interpret it.” While an outraged citizen living nearby comments, “This is just unacceptable, look around, there are buildings much worse than this one, especially in the suburbs.”

When asked to give an explanation of the sign, Franco Mattes, currently in New York, declared «It means what it says».

The artists behind this project Eva and Franco Mattes are hosting a conference in Barcelona next month that will feature talks from Improv Everywhere, Blu, Swoon, and Survival Research Laboratories, among others.

Human Mirror in Italy

A group called NPC Crew in Trieste, Italy recently staged their own version of Improv Everywhere’s Human Mirror, calling it the “first human mirror in Europe.” Rather than sit on the subway, the twins walked around town and then sat in chairs facing each other in a public square. Pretty impressive to wrangle that many twins in a city of only 200,000 people. Cool!

Here’s Improv Everywhere’s Human Mirror:

Italian TV Prankster in Legal Trouble

Gabriele Paolini in action

From the BBC News:

Prolific Italian TV prankster and condom advocate Gabriele Paolini faces a prison sentence unless he behaves.

Mr Paolini has made a career of popping up uninvited behind unwitting on-air TV reporters promoting condom use.

Guinness World Records says Mr Paolini is the world’s most successful TV hijacker, interrupting 20,000 link-ups.

But now Italy’s Supreme Court has upheld a three-month suspended sentence on him for interrupting a report on the state broadcaster RAI in June 2001.

The court has also ruled that anyone who deliberately gets onto TV while standing in a public place can commit an offense even if they are silent and immobile.

Reminds us of the US group Newsbreakers: